Hospitality CFO Services
Outsourced CFOs provide high-level financial strategies that help hospitality businesses navigate seasonal demand, protect narrow margins, and fund expansion.
What We Do
Data-Driven Growth Strategies
Look beyond daily operations. CFOs give your strategic planning a boost, ensuring all properties and departments improve your bottom line.
Financial Planning & Analysis
Industry expertise enables CFOs to analyze and interpret data for insight into seasonal fluctuation, occupancy rates, and booking trends.
KPI Tracking & Optimization
Implement metrics that reflect your priorities, like RevPAR, ADR, food cost percentages, & labor ratios. Optimize data to boost performance business-wide.
Multi-Entity Strategy
We design scalable financial structures specifically for franchises and multi-property groups. Systems automate consolidations and benchmark performance across units.
Technology Architecture
You need a tech stack that enhances visibility & informed decisions. This includes integrations that create a single source of truth.
Why Us
Expertise That Scales With You
We understand the hospitality industry’s unique financial pressures and develop tailored strategies for boutique hotels through to national franchises.
Industry Specialization
CFOs specialize in hospitality financial management with experience that bolsters performance and profitability.
Focus on Business Growth
Test the water with accurate models that reflect growth potential. Win over investors and lenders.
Strategic Insight
We translate analytics and operational data into financial narratives that facilitate understanding and informed decision-making.
Crisis Resilience
Build cash reserves and flexible cost structures to survive off-peak seasons and economic uncertainty.
Technology
Financial Intelligence in Hospitality
A robust, cloud-based ERP platform, like Sage Intacct, combined with best-in-class software solutions is critical for real-time visibility into performance.
Sage Intacct
Sage Intacct is a cloud accounting platform that automates financial processes, delivers real-time insights, and helps businesses scale with control.
FloQast
Accelerates the financial close process by improving your overall data accuracy and centralizing your workflows to enable better collaboration across accounting teams.
Quickbooks
Simplifies all bookkeeping, invoicing, and reporting processes for small to mid-sized businesses, offering real-time financial visibility and helpful automation features.
Ramp
Helps solve any spend control issues and visibility challenges through features like expense tracking, corporate cards, and automated accounting integration.
Enhance Performance & Growth Potential
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How We Work
Three Steps to a Better System
We take time to understand what’s not working, then build practical systems that fix it and keep it fixed.
Discovery
We dig into what’s slowing you down, pinpointing messy processes, gaps, and what’s getting missed or duplicated.
Scope & Proposal
We outline what needs fixing, what it’ll take, and what a better setup looks like.
Onboarding
We get your team aligned, systems configured, and workflows in place, without confusion, rework, or wasted time.
From Challenge to Change
View all Success Stories
Success Stories
We want the world to see how virtually anything is possible with the right tools, solutions, support, and, of course, expertise.
Insights
Blog & News
Explore our latest thinking on financial systems, reporting strategy, and digital transformation, tailored to the industries and tools we support.
Our Clients
Trusted by the Best
We’re proud to support the teams behind these logos. Long-term partnerships built on trust, capability, and results that hold up.
FREQUENTLY ASKED QUESTIONS
Hospitality CFO FAQs
We get a lot of questions about expansion, surviving seasonal drop-off, and industry-specific software solutions. We’ve provided the answers.
How can an outsourced CFO help with expansion and franchising?
If you’re thinking of expanding your business: Congratulations! Before you start scouting locations, however, you need to determine the financial impact of opening new locations or franchising your brand. Your outsourced CFO plays an essential role in this process by analyzing the unit economics of your existing properties to determine their scalability potential.
They also create detailed forecasts for investors and lenders, so they can make informed decisions before deciding your future.
CFOs are supported by advanced, cloud-based software solutions. Software can automate multiple operating structures, including franchise operations and global business units. This is important because it’s easy to add new entities without reengineering your entire system.
How do you manage cash flow given the seasonality of hospitality?
Much of the hospitality industry is affected by seasonal patterns, yet managing seasonality remains a significant challenge. Unless you’re using advanced systems with multiple features capable of overcoming the challenge.
That’s where the beauty of our system comes in. For instance, it enables you to build rolling forecasts that anticipate high and low seasons. The enormous benefit here, and the key to surviving off-peak periods, is that the system ensures you have a cash cushion big enough to support your business until peak season rolls round again.
The methodology is quite simple. Your CFO analyzes historical booking data and demand patterns so you can adjust staffing levels and inventory purchasing to match (reduced) revenue. Basically, there is no cash crisis.
What key performance indicators (KPIs) should we be tracking?
KPIs should be relevant to your business and its priorities. However, there are some universal KPIs that benefit all hospitality ventures. These industry-specific metrics include:
- Revenue Per Available Room (RevPAR) for hotels
- Average Daily Rate (ADR) for hotels
- Prime costs, namely food and labor, for restaurants
- Labor cost percentages, for both
- Gross profit by department, like Food & Beverage for restaurants and Rooms for hotels.
It’s important to look at metrics that go beyond mere revenue. CFOs analyze a chunk of data relevant to your specific business so you can pick up on underperforming areas ASAP. Then you can decide if you want to persist or amputate and allocate the resources more strategically elsewhere.
Can you help us optimize our technology stack?
Yes, we can. Fragmented tech stacks cause all kinds of problems, like data silos and revenue leakage. Basically, fragmentation blocks visibility, giving you very limited information with little to no unification.
Our approach is entirely different. We work with integrated systems that provide a clear view of your business’s performance. We start with a robust ERP platform, like Sage Intacct, and then add hospitality-specific software solutions. For example, your system can be designed to connect Point of Sale (POS), Property Management Systems (PMS), and payroll to your core accounting system.
This is important because it facilitates smooth data flow and provides a real-time 360-degree view of your business. Automation also reduces the risk of manual reconciliation errors, which saves a surprising amount of time that can be better used elsewhere.
How do you help with labor cost control?
No matter the type of hospitality business you run, labor is likely to be your biggest expense. This isn’t a train smash when you work with your dedicated CFO.
It starts when we implement systems that track labor costs against revenue (in real-time, naturally). Then your CFO steps in to analyze shift patterns and productivity. The insights gained enable your CFO to provide guidance and support when you have to make difficult decisions regarding staffing levels, overtime management, and night shift allowances.
This ensures you don’t overspend relative to guest demand. No cash crisis, remember.
